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1 insurance claim representative
страх. = claims representativeАнгло-русский экономический словарь > insurance claim representative
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2 insurance claim
страх. страховое требование, страховая претензия (заявление о выплате страхового возмещения, направляемое страхователем страховщику в случае наступления страхового события)See:insurance claim administrator, insurance claims administrator, insurance claim agent, insurance claims agent, insurance claims broker, insurance claims consultant, insurance claim manager, insurance claims manager, insurance money, insured, insurer, insured event, insured loss, death claim 1), dental claim, medical claim, reinsurance claim, fraudulent claim, out-of-network claim, in-network claim, out-of-area claim, long-tail claims, incurred claims, reported claims, incurred but not reported, paid claims, outstanding claim, gross claims, net claims, open claim, closed claim, reopened claim, claims department, claims manager, claims administrator, claims handler, claim examiner, claims consultant, claims supervisor, claims agent, claims broker, claims representative, claims inspector, claims investigator, Associate in Claims, claims management, claims processing, claims administration, claims investigation, claims determination, claims adjustment, claims settlement, claims adjusting company, claims service provider, claims leader, claim duration, claims history, claim-free, no claims bonus, no claims certificate, claims equalisation reserve, claims reserve, outstanding claims reserve, claims expenses, claims experience, claims ratio, claims frequency, claims severity, claims bordereau, affidavit of claim, claims-made coverage, Xchanging Claims Services, Claims and Underwriting Exchange
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страховое требование: требование к страховой компании выплатить страховое возмещение; страховая компания расследует (проверяет) такое требование на предмет жульничества или несоответствия полису и выплачивает причитающуюся сумму.* * *требование о выплате страхового возмещения; возмещение страховых убытков; страховой убыток; страховое возмещение; иск из страхования. . Словарь экономических терминов .* * * -
3 representative
1. сущ.1) общ. представитель, делегат, уполномоченный (лицо, представляющее чьи-л. интересы, действующее по поручению, от имени кого-л.; согласно определению Единообразного торгового кодекса США в понятие "представитель" входят: агент, официальное лицо корпорации или ассоциации и доверительный собственник, судебный исполнитель или управляющий имуществом, или иное лицо, уполномоченное действовать от имени другого)Syn:See:account representative, Accredited Pension Representative, advertising representative, business representative, certified insurance service representative, claim representative, claims representative, commercial representative, customer service representative, customer service representatives, dealer-compliance representative, door-to-door sales representative, employee representative, employer relations representative, equal-opportunity representative, exclusive representative, field representative, government representative, hospital-insurance representative, insurance claim representative, labor relations representative, loss control representative, manufacturer's representative, marketing representative, registered representative, safety representative, sales representative, selling representative, service representative, trade representative, training representative, treasury representative, viatical representative, writer's representative, representative member, COMBS:, regional sales representative, United States Trade Representative, Convention (No. 135) concerning Protection and Facilities to be Afforded to Workers' Representatives in the Undertaking2) общ. образец, типичный представительa typical representative of 19th century commercial structures — типичный представитель коммерческих структур 19 века
3) гос. упр., амер. представитель ( член нижней палаты конгресса)Syn:See:House of Representatives, deputy, House of Representatives Committee on Banking, Finance and Urban Affairs, House of Representatives Committee on Banking, Finance and Urban Affairs, House of Representatives Committee on Banking, Finance and Urban Affairs, House of Representatives, House of Representatives Committee on Banking, Finance and Urban Affairs, House of Representatives Committee on Banking, Finance and Urban Affairs, House of Representatives Committee on Banking, Finance and Urban Affairs, House of Representatives Committee on Banking, Finance and Urban Affairs2. прил.1) общ. представляющий, изображающий; символизирующийbooks representative of pastoral life — книги, изображающие сельскую жизнь
2) общ. характерный, типичныйDetroit is a representative American city. — Детройт — типичный американский город.
Syn:characteristic, typical3) соц., стат. показательный, репрезентативный (создающий представление о чем-л., позволяющий судить о чем-л. в целом)See:4) гос. упр. представительный, уполномоченныйrepresentative body [government\] — представительный орган [-ое правительство\]
a government truly representative of the people — правительство, действительно представляющее народ
The audience was representative of all creeds and political beliefs. — Среди слушающих были представители всех вероисповеданий и политических убеждений.
See:* * *человек, наделенный полномочиями представлять данное предприятие, организацию, фирму в договоре, сделке, переговорах -
4 claim
1. сущ.1)а) эк., юр. требование, претензия, притязание (на что-л.)ATTRIBUTES:
territorial claims — территориальные претензии [притязания\]
б) фин., юр. требование (право на активы, принадлежащие другому лицу, напр., на заложенные активы, на активы умершего лица)See:administrative claim, equity claim, general claim, postpetition claim, prepetition claim, secured claim, specific claim, unsecured claim, proof of claim, lienв) страх. страховое требование (требование выплаты страхового возмещения в соответствии с условиями страхового полиса в том числе по государственному социальному страхованию)COMBS:
to put in [submit\] a claim — выставить требование о выплате страхового возмещения
Syn:See:closed claim, death claim 1), dental claim, fraudulent claim, gross claims, in-network claim, incurred but not reported, incurred claims, long-tail claims, medical claim, net claims, open claim, out-of-area claim, out-of-network claim, outstanding claim, paid claims, reinsurance claim, reopened claim, reported claims, Associate in Claims, affidavit of claim, claim agent, claim broker, claim consultant, claim duration, claim manager, claim supervisor, claims adjustment, claims administration, claim administrator, claims administrator, claims agent, claims bordereau, claims broker, claims consultant, claims department, claims determination, claim examiner, claims expenses, claims experience, claims frequency, claims handler, claims history, claims inspector, claims investigation, claims investigator, claims leader, claims management, claims manager, claims processing, claims ratio, claims representative, claims reserve, claims services, claims settlement, claims severity, claims supervisor, claims adjusting company, claims equalisation reserve, no claims bonus, no claims certificate, claims-made coverage, Claims and Underwriting Exchange, Xchanging Claims Services, insurance money, insured event, claim-freeг) эк. заявление, требование (напр. о выделении дополнительных финансовых средств)ATTRIBUTES:
COMBS:
The union put a 6% wage claim. — Профсоюз выставил требование о шестипроцентном повышении заработной платы.
д) юр. право (на что-л.); (законная) претензияATTRIBUTES:
He has no legal claim to the property. — Он не имеет прав на имущество.
2) юр. иск, жалоба; претензия, рекламацияCOMBS:
claim in return, counter claim — встречное требование; встречный иск
to make [to lodge\] a claim against (smb.) — возбуждать иск против (кого-л.), подавать жалобу на (кого-л.)
Syn:See:advertising claim 2), death claim 2), liability claim, long-tail claims, medical claim, product liability claim, claim agent 1) Foreign Claims Settlement Commission3) общ. утверждение, заявлениеhis claims to the contrary notwithstanding — несмотря на то, что он утверждает обратное
The Leader of the Council was asked to comment on press claims that the auditor has found errors in his returns of expenses. — Главу совета попросили прокомментировать заявления прессы о том, что аудитор обнаружил ошибки в его отчетах о расходовании средств.
See:4)а) доб., преим. амер. и австр. участок земли, отведенный под разработку недрб) доб., преим. амер. и австр. заявка на отвод участка2. гл.1) юр. предъявлять права (на что-л.)2) юр., эк. предъявлять претензию, требовать компенсации (право какого-л. лица требовать от другого лица возмещения убытков, вызванными действиями последнего)You are entitled to claim interest on late payments. — У вас есть право требовать уплаты процентов за просроченные платежи.
The Government has introduced legislation to give businesses a statutory right to claim interest if another business pays its bills late.
See:3) страх. требовать выплаты (требовать выплаты по страховому полису в связи с наступлением страхового случая)Can you claim on your household insurance if the tiles on your roof are stolen? — Можете ли вы потребовать выплаты страхового возмещения по вашему полису страхования дома, если похищена черепица с вашей крыши?
The premiums are reduced by fifty per cent if you don't claim on the policy. — (Страховые) премии уменьшаются на 50%, если вы не обращаетесь с требованиями о выплате страхового возмещения по полису.
See:
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1) требование (платежа, возмещения, компенсации); 2) право (напр., право на изобретение, защищаемое патентом); 3) актив; 4) претензия.* * *иск; правопритязание; претензия (страх.); требование; рекламация; платежное требование; убыток (страх.). . Словарь экономических терминов .* * *предъявляемое в судебном или арбитражном порядке требование, вытекающее из принадлежащего истцу права в силу договора или других предусмотренных в законе оснований см. suit-----претензия, заявление, жалоба по поводу ненадлежащего выполнения обязательств по различным основаниям (в отношении количества, качества товаров, просрочки поставки и т. д.)-----требование о возмещении убытков, уплате штрафа, устранении дефектов в продукции и повышении ее качества, об улучшении качества страховых услуг----------for debtпредъявляемое в судебном или арбитражном порядке требование кредитора к заемщику относительно возврата ссуды или долга, выполнения долгового обязательства -
5 claims representative
страх. представитель по (страховым) требованиям [по урегулированию требований\]* (лицо, по поручению страховой компании оценивающее величину убытка страхователя и дающее страховой компании рекомендации о размере страховой выплаты)Syn:See:* * * -
6 claims department
страх. отдел страховых требований* (отдел страховой компании, рассматривающий страховые требования и определяющий величину страхового возмещения)Syn:See:claims manager, claims administrator, claim examiner, claims inspector, claims investigator, claims handler, claims consultant, claims supervisor, claims representative, insurance claim, claims processing, claims investigation, claims determination, claims adjustment, claims service provider* * * -
7 broker
сущ.1) эк. брокер, посредник, комиссионер, агент, маклер (посредник между продавцами и покупателями в операциях с валютой, ценными бумагами, товарами, недвижимостью, в страховании и при заключении других сделок, за выполнение которых ответственности не несет; может заключать сделку от своего имени, но за счет клиента)ATTRIBUTES: accredited 1) а), associate 2. 2) а), authorized 2. 1) а), commercial 1. 1) а), independent 2. 1) а), institutional 1) а)
See:accredited broker, advertising broker, alphabet broker, annuity broker, associate broker, associated broker, authorized broker, barter broker, bill broker, blind broker, board broker, bond broker, broker of record, bullion broker, charter broker, claim broker, claims broker, clean-rice broker, commercial broker, commission broker, commodities broker, commodity broker, contra broker, credit broker, curb broker, curbstone broker, custom broker, custom house broker, customhouse broker, customs broker, customs house broker, customshouse broker, dealer-to-dealer broker, discount broker, e-broker, electronic broker, excess and surplus broker, excess and surplus lines broker, excess line broker, excess lines broker, exchange broker, export broker, filling broker, floor broker, foreign exchange broker, full-service broker, futures broker, government broker, import broker, independent broker, information broker, inside broker, institutional broker, insurance broker, insurance claims broker, inter-dealer broker, investment broker, job broker, kerb broker, licensed broker, life broker, life settlement broker, list broker, listing broker, Lloyd's broker, loan broker, media broker, merchandise broker, milled-rice broker, money broker, mortgage broker, note broker, note-broker, odd lot broker, odd-lot broker, on-floor broker, outside broker, pawnbroker, pit broker, placing broker, prize broker, produce broker, producing broker, real estate broker, reinsurance broker, retail broker, running broker, securities broker, share broker, ship broker, shipbroker, shipping broker, space broker, stock broker, stock exchange broker, stockbroker, sub-broker, subbroker, surplus line broker, surplus lines broker, time broker, two-dollar broker, value broker, viatical broker, viatical settlement broker, wholesale broker, broker association, broker call loan, broker confirmation, broker loan, broker number, broker symbol, brokers board, broker's board, brokers' board, broker's call loan, broker's charge, broker's commission, broker's confirmation, broker's deck, broker's fee, broker's firm, broker's loan, broker's slip, broker's warehouse, broker of record, broker of record letter, broker out, Insurance Brokers Registration Act, British Insurance and Investment Brokers Association, British Insurance Brokers' Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association2) пол. = power broker
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брокер, маклер: посредник в операциях с валютой, ценными бумагами, товарами, недвижимостью, в страховании, а также при заключении различных соглашений; посредничает между покупателем и продавцом за определенное вознаграждение; может заключать сделку от своего имени, но за счет клиента; см. registered representative.* * *брокер, маклер. Лицо, получающее комиссию за исполнение заказов клиентов. Это может быть либо биржевой брокер (floor broker), исполняющий заказы (других членов биржи) на торговой площадке биржи, либо брокер, исполняющий заказы розничных клиентов (upstairs broker) . A company or individual that executes futures and options orders on behalf of financial and commercial institutions and/or the general public. Словарь экономических терминов .* * *Ценные бумаги/Биржевая деятельностьпосредник при совершении сделбк по купле-продаже ценных бумаг через фондовую биржу-----в перестраховании независимый посредник, нанимаемый компанией-цедентом для ведения дел по перестрахованию от имени последней-----агент, выступающий в роли посредника между сторонами; способствует заключению торговых сделок; получает плату в виде комиссионных со сделки-----компания или физическое лицо, организующие лизинговую сделку между арендодателем и арендатором за определенное вознаграждение -
8 money
n1) деньги, платежное средство2) (pl moneys) монетная система валюты
- accounting money
- accumulated money
- active money
- adulterated money
- advance money
- allotment money
- application money
- bad money
- bank money
- bargain money
- barren money
- black money
- bogus money
- bookkeeping money
- borrowed money
- bottle return money
- call money
- caution money
- central bank money
- charter money
- cheap money
- check book money
- checking account money
- coined money
- commodity money
- conduct money
- conscience money
- convertible money
- counterfeit money
- credit money
- current money
- current account money
- danger money
- day-to-day money
- dead money
- dear money
- demand money
- deposit money
- depreciated money
- dirty money
- dispatch money
- drug money
- earnest money
- easy money
- effective money
- elastic money
- electronic money
- end money
- even money
- excess money
- extra money
- fall money
- false money
- fiat money
- fiduciary money
- floating money
- forfeit money
- forged money
- fractional money
- fresh money
- funk money
- gate money
- genuine money
- good faith money
- hand money
- hard money
- hat money
- hot money
- housekeeping money
- hush money
- idle money
- incentive money
- inconvertible paper money
- insurance money
- irredeemable paper money
- key money
- lawful money
- legal tender money
- loanable money
- local money
- long-term mons
- loose money
- lot money
- managed money
- medium-term mons
- metal money
- mortgage money
- near money
- neutral money
- new money
- nonphysical money
- odd money
- old money
- option money
- overnight money
- overtime money
- paper money
- paperless money
- passage money
- pension money
- period money
- pin money
- pocket money
- portfolio money
- prize money
- promotion money
- public money
- purchase money
- push money
- quasi money
- quick money
- rag money
- ready money
- real money
- redemption money
- redundancy money
- rent money
- representation and mission money
- representative money
- retention money
- returned earnest money
- salvage money
- seed money
- short money
- short-term money
- slush money
- smart money
- soft money
- spare money
- spending money
- stable money
- standard money
- substitute money
- tax money
- tight money
- till money
- time money
- token money
- trust money
- uncovered paper money
- universal money
- up-front money
- vault money
- world money
- money at call
- money at long
- money at medium term
- money at short
- money down
- money due
- money in cash
- money in circulation
- money in hand
- money of account
- money on account
- money on call
- money on checking account
- money on current account
- money on deposit
- money on loan
- money only
- money graduated from taxation
- money held in trust
- money lying idle
- mons received
- money tied up in nonproductive assets
- at the money
- short of money
- accommodate with money
- advance money
- advance money on securities
- allocate money
- appropriate money
- be pressed for money
- borrow money
- borrow money flat
- borrow money at interest
- borrow money on pledge
- borrow money on a policy
- call money
- call in money
- change money
- channel money offshore
- claim money
- coin money
- collect money
- convert into money
- debase on one's own monies
- deposit money
- deposit money at a bank
- deposit money with a bank
- draw money from an account
- draw money from a bank
- draw money out
- expend money
- extract excess money from circulation
- find money for smth
- forfeit the earnest money
- furnish money
- generate money through normal economic activity
- get money
- get one's money back
- grant money
- handle money
- have money at a bank
- have money in a bank
- have money with a bank
- hoard money
- invest money
- invest money at a bank
- invest money with a bank
- invest money at interest
- issue money
- keep money at a bank
- keep money in a bank
- keep money with a bank
- lend money
- lend money at interest
- lend money on interest
- lend money free of interest
- lend money on goods
- lend money on an insurance policy
- lend money on mortgage
- lend money on security
- lend money on stock
- lodge money
- lose money
- make money
- misappropriate money
- obtain money
- obtain money by a trick
- pay money into an account
- pay money into a bank
- pay back money
- pay out money
- place money in escrow
- place money on deposit
- pool money
- push up money
- put money into a bank
- put money into life insurance companies
- put money into a savings account
- put money on term deposit
- put money to reserve
- put aside money
- put out money
- raise money
- recall money from circulation
- receive money for smth
- receive money on a bill
- recover money
- redeem money from circulation
- redistribute money
- refund money
- relend money
- remit money
- repatriate offshore money
- repay money
- replace borrowed money
- reserve money
- return earnest money
- run into money
- save money
- send money
- set aside money
- shelter money abroad
- sink money
- spend money
- squander money
- take money on account
- take up money
- tie up money in land
- tie up liquid mons
- transfer money
- turn into money
- waste money
- withdraw money from an account
- withdraw money from a bank
- withdraw money from a business
- withdraw money from circulation -
9 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
* * *
реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом
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